ALDO Delivers Shoes To Instagram Fans On The Street

ALDO Delivers Shoes To Instagram Fans On The Street
technology

A sign instructed people to take a photo of their shoes and upload it with their size, then a huge shoe box appeared with a free pair inside.

Emma Hutchings
  • 19 october 2012

Ad agency Smoyz created an Instagram stunt for shoe company ALDO Israel by placing a sign with a bell in the middle of a busy street. The sign instructed people to stand on the welcome mat and take a photo of their shoes, then upload it to Instagram with the hashtag #ALDO and add their shoe size.

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