How The Car Buying Experience Changes When The Shopper Is In Control [FUTURE OF RETAIL]
PSFK explores how designer deals can empower customers in this illustrated scenario from the 2012 Future of Retail report.
In PSFK’s latest Future of Retail report, we present several use-case scenarios that showcase a potential future retail experience for different business verticals. Leveraging the trends uncovered during our research, the PSFK Consulting team have illustrated ways that these trends might manifest in the near future.
The following Car-Buying scenario is one of five featured in our latest report and shows how customers can leverage the power of online communities and group buying services to level the playing field with dealerships when purchasing a new automobile.