In Brief

An interactive vending machine uses the popular game Dance Dance Revolution to dispense sodas.

The millennial phenomenon that was Dance Dance Revolution has now evolved into a new Coca Cola campaign starring an interactive vending machine that challenges customers to a dance and rewards good moves with a cold Coke is gaining popularity.

A theater complex in Korea set up the machine and watched as customers became enthralled and showed off their best dance routines. Passer-by’s were invited to mimic dance moves that were shown on the screen and even those who weren’t great still got a prize. Some teenagers even began break-dancing and improvising routines. See the video below to watch them in action.

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