Facebook admits their ads don't work, half of the US population owns a tablet or smartphone and Tumblr will live GIF the 2012 debates...Links to start your day with.

How to get the best out of your agency. Welcome to Optimism

Facebook admits their ads don’t work. Silicon Alley Insider

Only New Yorkers can start successful agencies in New York. Forbes

New sub-genre of book on journalism. The Guardian

Peek inside Zappos’ Tony Hsieh’s Vegas bachelor apartment. Silicon Alley Insider

Pew study reveals Android tablets are a stones throw from overtaking the iPad’s market share. Tabtimes

400 Urban Outfitters drop cash registers in favor of iPads. Apple Insider

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