PSFK CONFERENCE LONDON: 18 Change-Making Videos
The full list of talks by an incredible mix of artists, designers, marketers and technologists inspire our audience of creative professionals.
This past September, PSFK hosted its annual conference celebrating new ideas in London. An audience of creative professionals from across advertising, design, marketing and technology industries listened to a mix of inspirational speakers curated by the PSFK editorial team. Here’s the full list of 20 talks.
The Microsoft Research designer introduces the reality of online selves and what they mean for our future.
The designer explores the possibility of machines that think for themselves.
The CMO and Founding Director highlights that ability of technology to enliven old mediums.
Chief Marketer explains how the biking brand manifests through the motto ‘Glory Through Suffering’.
The Creative Partner illustrates the importance of keeping things simple can offer the most rewarding solutions.
President shows how teens are designing apps to address common social issues.
Head Creative at Innocent Drinks explains how story-telling and trial & error created a brand that customers can love.
Innovation expert discusses how making green initiatives part of product development is the only way to effect progressive change.
The co-founders of Technology Will Save Us introduce us to DIY dissection and the creation of new gadgets by starting from the inside out.
The CEO introduces the mobile app that will change the way that we buy.
The Creative Director introduces new forms of kinetic learning.
Director of Digital Communications explains the importance of fun on social media to aid a corporation’s reputation and outlook.
Founder of digital currency Ven proposes new international currency that will reform commerce.
The artist and freelance Art Director, takes drab, cumbersome technology and makes them into personal, useful pieces.
Head of Jaguar Advanced Design discusses how emotional connections between the producer and the consumer are what keep companies relevant.
Founders of Rockwell Labs explain how digital and physical realms come together to create spectacle and novel experiences.
CEO shares a new way for socially conscious consumers to buy online by turning e-tracking to their benefit.
The CEO introduces their latest design, the “Little Printer” that creates a miniature newspaper based on its owners interests and tastes.
To move beyond novelty activations and one-time gimmicks, PSFK equips marketers with the insights, templates and analytics to develop high-reach campaigns that meet consumers in the moment, collect and build upon experiential data, and build scale through content creation.
At PSFK 2017, Peloton Co-Founder and COO Tom Cortese discussed how the company aims to utilize the power of Web 2.0 to marry the comfort of home fitness to the high-energy engagement of celebrity-run classes.