Why Sweden does the Internet 'best', the iPad mini is in production, and Facebook fights back against accusations that their advertising isn't effective...Links to start your day with.

Facebook pushes back and assures advertisers that they can make sales. NYTimes

Spoof advertisements recast entire ensemble for It's Always Sunny In Philadelphia. CriticalMob

New helmet with sensors keeps bikers safe by alerting contacts if there's a crash. Springwise

And you thought your apartment was small – a new idea for urban housing in Poland. Springwise

Cone-shaped solar panels create 20 times more energy. Inhabitat

Jack Dorsey gives all new employees a ready-made kit for success. Business Insider

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