PSFK Reads: Popular Lies About Graphic Design
Craig Ward attempts to debunk the various misconceptions, half truths and, in some cases, outright lies which permeate the industry of design.
The latest installment in our series of extracts from Craig Ward’s new book, ‘Popular Lies About Graphic Design.’ An attempt to debunk the various misconceptions, half truths and, in some cases, outright lies which permeate the industry of design, Craig Ward pulls from his ten years of experience to tackle subjects such as design fetishists, Helvetica’s neutrality, the validity of design education, the supposed death of print, client relationships and pitch planning.
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