Bakery Stamps Production Time Directly On Bread To Ensure Freshness

Bakery Stamps Production Time Directly On Bread To Ensure Freshness

Pressbyran introduces a unique way to show customers just how fresh their breads are with a time stamp baked directly onto them.

Alice Chan
  • 11 december 2012

Swedish convenience store chain Pressbyran creates unique bakery goods that are stamped with the date and time of when it was made. The simple baking pan etches the date of production onto the bottom of the hot buns, showing customers just how fresh they really are. The campaign, launched yesterday, is promoting the saffron buns that are only available during the Christmas holidays.

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.