Jason Oberfest is using the principles of social game design to develop consumer health products that inspire users to manage and improve their lives in new ways

At Mango Health, Jason Oberfest has been using the principles of social game design to develop consumer health products that inspire users to manage and improve their health in new ways. Speaking at PSFK CONFERENCE SAN FRANCISCO, Oberfest discussed how he went back to the original principles of game design in order to develop mobile health apps. Coming from the perspective that good game design can change human behavior, they worked on creating a final product that would be both engaging, and fun to use.

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