3D Motion And Heat Sensing Technology Captures Shoppers’ In-Store Behavior
Shopperception uses 3D sensors to capture aggregate shopping behavior and create a heat map of popular products.
Stores know what we purchase through scanning at the checkout, but in-store behavior that doesn’t end in a purchase is much harder to track. A system called Shopperception developed with Primesense places a small 3D sensor above a store shelf to capture shopping behavior for retailers.
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