London Street Turned Into Real-Life Video Game Set

London Street Turned Into Real-Life Video Game Set
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The famous Brick Lane hosted a guerilla-marketing stunt by Disney to promote their new film Wreck-It Ralph.

Ryan Gerhardt
  • 22 january 2013

No, it’s not virtual reality. It’s real. You can touch it and stand right in it. For anyone who has ever wanted to jump into his or her favorite video game, Disney took a shot at delivering on this dream.

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