McDonald’s App Lets Customers Track Where Their Food Came From

McDonald’s App Lets Customers Track Where Their Food Came From
technology

In Australia, the fast food giant (known as "Macca's") has introduced the 'TrackMyMacca‘s' app to provide interactive information.

Emma Hutchings
  • 18 january 2013

Where did the meat in your hamburger come from? In Australia, McDonald’s (which is known as “Macca’s”) has introduced the ‘TrackMyMacca’s‘ iPhone app. It uses your phone’s GPS to find out what restaurant you’re in, image recognition to see what you’re eating, and the date and time to track the exact ingredients that went into your food.

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