David Deal of iCrossing looks forward to a day where brands will reinterpreted through collaboration.

PSFK asked creative experts working at the forefront of cultural change what they look forward to as ‘one day’ being the reality that we live in. As part of a series on forecasts, we asked David Deal, Vice President of Marketing at iCrossing, a digital marketing agency that focuses on building connected brands:

One Day people will launch and reinvent brands through co-creation.

You can view his full presentation at PSFK CONFERENCE SAN FRANCISCO here.

Read more One Day posts here. [insert link to one day page]

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