UK ad tells coffee-drinkers to celebrate the day's historical greatness and offers discounted coffee.

Do you have a case of the Mondays? Bleary-eyed and exhausted after a weekend of sleeping in and general merriment? Well, Starbucks wants to wake you up with a discounted latte and a new appreciation for the first day of the week.

Its new animated promo, created by AMV BBDO for a UK audience, recounts historically significant events that have happened on a Monday to suggest that, if you think about it, ‘Mondays can be great.’

Monday seems to be everyone’s least favorite day of the week. But at Starbucks, we don’t think Mondays are all bad.

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