Mobile Company Tracks Lost Phones To See Where They Go

Mobile Company Tracks Lost Phones To See Where They Go
technology

For a social experiment by Vodafone, the company ‘lost’ 100 phones in the Netherlands to see what would happen to them.

Emma Hutchings
  • 18 january 2013

For a social experiment in the Netherlands, Vodafone ‘lost’ 100 phones to see what would happen to them. They tracked the GPS-equipped phones and created a microsite to provide lots of stats about how many were returned and what they are used for.

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