Why Brands Go Crazy For Street Art

Why Brands Go Crazy For Street Art
Advertising

Having collaborated with New Era, Nike, and G-Shock, graffiti artist Eric Haze sheds light on creative collaborations.

Plus Aziz
  • 2 january 2013

The concept of ‘street art’ is extremely murky. Everything from yarn bombing and bottle designs to 3D projection and billboard defacements have reshaped the simple act of graffiti. Its influence on brands is an important recent development.

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