Mom Makes Water A Cool Alternative To Soda

Mom Makes Water A Cool Alternative To Soda
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WAT-AAH!, created by mother Rose Cameron in conjunction with her children, is bottled water directly marketed for kids

Daniela Walker
  • 18 february 2013

Sometimes it really is all about the packaging. Rose Cameron could not figure out a way to get her kids off sugary soda and drinking more water, then she served them water in a ‘cute little container’ and everything changed. Cameron realized that kids needed water to be cool, and thus her brand WAT-AAH! was born. With her two sons as consultants, she created cool water for kids, giving Pepsi and Coke a surprising source of competition.

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