KLM Lets Flyers Print Out Personalized Travel Maps [Video]

KLM Lets Flyers Print Out Personalized Travel Maps [Video]
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Dutch airline's social media campaign allows users to print maps filled with crowd-sourced tips from friends

Daniela Walker
  • 15 february 2013

Travelling can be a difficult endeavor, especially when your guidebook is borrowed from a friend of a friend and the top 10 restaurants listed no longer seem to exist. KLM Royal Dutch Airlines wants to help globetrotters out with its new social media campaign, ‘Must See Maps — made by friends’ by letting them create their own maps, that are printed with sites suggested by friends.

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