Spotify Watches Streaming Data To Predict Grammy Awards
The music streaming site reveals which nominees would win if it was up to their users.
There have been lots of algorithm systems recently that claim to predict everything from box office success to disease outbreak. Now Spotify is predicting the winners at this weekend’s Grammy Awards based on streaming data.
Their predictions reveal which nominees would win if it were up to Spotify users, as they examined who was the most popular by looking at song and album streams.
Their key predictions based on streaming data include: Gotye will pick up Record of the Year and Best Pop Duo/Group Performance, Mumford & Sons’ ‘Babel’ will win Album of the Year, The Lumineers will take home Best New Artist, Carly Rae Jepsen will snag Best Pop Solo Performance, and Carrie Underwood’s ‘Blown Away’ will win Best Country Song.