Triple Pundit: Why Tide Detergent Is Going Toxin Free

Triple Pundit: Why Tide Detergent Is Going Toxin Free
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Procter and Gamble to remove noxious substances from laundry cleansing agent after customer complaint.

Betsy Mead
  • 5 february 2013

In David Korten’s 1995 classic book, When Corporations Rule the World, he talks about the three-legged stool of people, government, and business and how an ideal society is the one that achieves a working balance between the interests of these three entities (parallels to the triple bottom line should be clear). To allow any one of the three to achieve dominance is to tilt towards anarchy, socialism, or some kind of feudal hyper-capitalism that subverts the needs of the many to the whims of the privileged and well-connected few.

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