Hot Wheels Vending Machine Trades Tweets For Toys

Hot Wheels Vending Machine Trades Tweets For Toys
technology

Twitter-activated Camaro-matic Trending Machine dispensed exclusive figures to those who sent geo-located tweets.

Emma Hutchings
  • 4 march 2013

Instead of paying for a new Hot Wheels toy, how about receiving one for just tweeting about it? Marketing firm TrojanOne teamed up with Hot Wheels and Chevrolet Canada to develop the first Twitter-activated vending machine in the country.

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