Glad Is: 9 Tips To Be A More Thoughtful Leader
Frank Striefler of agency DW+H shares key ideas for how to be an effective boss.
Image and credits: Glad.Is.
Each year when USA Today or Newsweek posts an article about “The 10 Most Stressful Jobs Today,” ‘Account Executive’ or ‘Creative Director’ at an advertising agency is sure to appear at the top of the list. As with many jobs in creative fields, the demands are high and the days are long in these positions. Egos run wild in ad agencies, and sometimes it seems the worst behaved people are the ones getting promoted.
While the popular TV series ‘Mad Men’ is cast and set in the ‘50’s, there is still much truth in the script – agencies do often create a culture where there is a general disregard for co-workers. Backstabbing and excessive self-promotion are often the primary road to career advancement.