ROLI reveals the Seaboard GRAND at this year's SXSW event.

Tech startup ROLI recently revealed the Seaboard GRAND, which will revolutionize the way electronic music is created. The instrument looks like a keyboard, and combines a standard piano with a digital controller.

The Seaboard GRAND includes “keys” that are soft and made from a sponge-like material. The company aims to “bridge the gap between acoustic and digital music” where the instrument produces different pitch, volume, and timbre depending on where the musician places his/her fingertips.

PSFK provides access to this article and every report, case-study, interview, and analysis that we publish for our members. PSFK Professional Membership also unlocks accessto unlimited customized research assistance and our database of over 100,000 insights on innovation trendspanning across eight industry sectors—from culture and brand to retail and customer experience.
Already a members? Log in