Luxury Denim Brand Turns Old Jeans Into New Rugs

Luxury Denim Brand Turns Old Jeans Into New Rugs
Design

Pants that are no longer able to be worn are upcycled into a useful, eco-friendly household item.

Ross Brooks
  • 1 april 2013

Trying to figure out what to do with old jeans normally ends in one conclusion – throw them away. This results in a lot of wasted material, which is exactly why Nudie Jeans has decided to start doing things differently. They are taking the old worn-out jeans and turning them into rugs.

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