AlmapBBDO has created a new ad that uses Youtube’s preview feature to highlight a new safety feature on the cars.

AlmapBBDO has created a new ad for Volkswagen that makes use of Youtube's video picture preview feature. It utilizes this in a simple way to show the difference that innovations like its Side Assist function make in people's lives.

Side Assist helps drivers see what's in their blind spots and warns against approaching dangers. In ‘Hidden Frame,' a man prompts the viewer to place their mouse pointer on the video's ticker.

This reveals an image of someone falling from the sky. The man steps aside to avoid a collision and the falling person lands next to him, standing up and dusting off their jacket before walking off.

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