Amazon Launches Online Grocery Delivery On The West Coast
The e-commerce giant tackles a difficult new market but might just be able to make it successful.
The Seattle-based e-retailer has been quietly testing their online grocery business for years, and now it seems they are ready to start rolling out the service in cities outside their home territory.
Food and groceries are some of the largest retail sectors yet to be dominated by Internet-based businesses, in part due to the low margins and issues of freshness. Amazon could deal with this by combining orders for higher-margin goods such as electronics with grocery orders, offsetting costs.