Coke Launches Online Delivery Service For Indian Homes

Coke Launches Online Delivery Service For Indian Homes

First online portal for buying soft drinks over the internet pilots in Asia.

Ross Brooks
  • 5 june 2013

In what could be considered a pioneering move by a fast-moving consumer goods company – Coca-Cola has piloted an e-commerce store in India that allows customers to buy their products online.

The home-delivery service is an attempt by the company to tap into the rapidly expanding e-commerce market in India – a market that has the potential to grow a hundred-fold over the next nine years.

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