Coke Launches Online Delivery Service For Indian Homes

Coke Launches Online Delivery Service For Indian Homes
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First online portal for buying soft drinks over the internet pilots in Asia.

Ross Brooks
  • 5 june 2013

In what could be considered a pioneering move by a fast-moving consumer goods company – Coca-Cola has piloted an e-commerce store in India that allows customers to buy their products online.

The home-delivery service is an attempt by the company to tap into the rapidly expanding e-commerce market in India – a market that has the potential to grow a hundred-fold over the next nine years.

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