The Fancy Color Search service lets the wearers take a photo of an object and find similar products by sharing it on Fancy.

Social shopping site Fancy has created an app for Google Glass that lets wearers search for color-matching products on the commerce site.

With the Fancy Color Search, all users need to do is to take a photo of an object and share it with the Fancy Color Search service. Fancy will then search for matching products.

The users can scroll through the selection and add items to their Fancy collection or purchase the item directly with a tap and a swipe using Google glass.

Watch the video demo below.

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