Jeep GPS Purposely Gets Drivers Lost To Take Them Into Nature [Video]
The app helps drivers discover 28 off-road spots in Argentina, and lets them choose between terrains like mountain, sand, or woods.
To help Argentinians get out of the city, Jeep and Leo Burnett Buenos Aires created the first GPS with a function to help drivers get lost in nature. The “GPS to Get Lost” app is designed to give your GPS the power to take you “God knows where.”
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