Photographer Matches Pantone Swatches With Everyday Life

Photographer Matches Pantone Swatches With Everyday Life

Paul Octavious has applied the renown system to something other than printing.

Kyana Gordon
  • 3 june 2013

Chicago-based photographer and storyteller, Paul Octavious has begun a mission to “match all the PANTONE  colors to things I find in everyday life.” In the new series, aptly called ‘#ThePantoneProject,’ Octavious captures images of his hand holding up a PANTONE swatch that matches identically with the background environment.

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