Weight Loss App Encourages Dieting By Placing Bets On Success

Weight Loss App Encourages Dieting By Placing Bets On Success
technology

Being healthy just got a lot more interesting with users of DietBet being able to win jackpots of up to $150,000.

Ross Brooks
  • 25 june 2013

While the results of a diet are an exciting prospect, the process is anything but. DietBet changes all that by giving you something (apart from fat) to lose during your diet – your money.

Started in June 2012, the app allows users to create and join bets to lose 4% of their body fat during a four-week period. Featuring a few high-profile bloggers, authors and fitness coaches, the largest pot to date is a mammoth $150,000 – which would be split between users who manage to achieve their weight loss goal.

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.