Delivery Service Crowdsources Groceries From Multiple Stores

Delivery Service Crowdsources Groceries From Multiple Stores
technology

Instacart collects customers’ orders and sends them to personal shoppers, who deliver on the same day.

Emma Hutchings
  • 15 july 2013

San Francisco-based grocery delivery service Instacart uses a crowdsourcing model to collect customers’ grocery orders and send them to personal shoppers. Unlike services such as Peapod, Instacart enables people to have groceries delivered from multiple stores, like Whole Foods, Trader Joe’s, Costco and Safeway.

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