IKEA Living Dollhouse Campaign Help Home Owners Deal With Small Spaces

IKEA Living Dollhouse Campaign Help Home Owners Deal With Small Spaces
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The Swedish furniture brand is exploring the theme of smart living for a tiny home.

Daniela Walker
  • 9 july 2013

IKEA is not only the place to go for budget-friendly furniture, but it is also hopes to be the furniture store that understands the needs of city dwellers living in small spaces. The Swedish furniture giant commissioned a study in the UK to understand how people use space in their home and launched a campaign, ‘Make Small Spaces Big’ to demonstrate that with cleverly designed products, there is potential in a small homes.

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