Photographer creates the illusion of a city being overtaken by flood waters.

Rupert Jordan is a photographer who didn't want to capture the landmarks around London in the usual way. Using a technique called forced perspective, he has created a series of photos that make it seem like the city has been submerged underwater.

Armed with a camera and a pair of fishing waders, Jordan climbed into the Thames River so he could get his camera as a low as possible over the waves. The result is a city that seems be sinking into the oceans, all conveniently captured before its untimely demise.

READ THIS ARTICLE FOR $15
$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in