Most commonly used word in the English language gets an abbreviated symbol like the ampersand.

Paul Mathis is an Australian restauranteur known for his many original eating ideas, including vegetarian offering Soul Mama, sustainable seafood establishment SOS, and locally grown 100 Mile Cafe. Now he’s turning his attention to typography, or at least trying to create a new symbol for the word “the”.

Acknowledged as the most commonly used word in the English language, it’s a word that Mathis feels could be made more convenient when it comes to texting and other forms of shortened communication.

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