A poster for the designer's exhibit features a hidden image that was revealed as more people interacted with it.

A poster for designer Jean Paul Gaultier‘s exhibit featured cards that revealed a different side of the designer.

The poster was created by Amanda Berglund and it included cards that could be pulled off from the poster. Each card showed a new image underneath it, transforming the original and serious image of Gaultier into a playful and fun photo.

Printed on the cards were the details of the exhibit.

Check out more images below.

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Amanda Berglund

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