Veuve Clicquot Introduces Biodegradable Potato Packaging [Video]

Veuve Clicquot Introduces Biodegradable Potato Packaging [Video]
Design & Architecture

Recyclable container keeps pre-refrigerated champagne cool for two hours.

Ross Brooks
  • 5 july 2013

Veuve Clicquot has joined the biodegradable packaging revolution with a 100% biodegradable way to not only store a bottle of champagne, but also keep it cool.

Naturally Clicquot was designed by Cédric Ragot using nothing but potato starch and recyclable paper.

The packaging can keep your bottle of champagne cool for up to 2 hours after taking it out of the refrigerator, thanks to its isothermal properties.


Check out the excellent video produced by agency Fantom for a better look at the packaging:

Veuve Clicquot

+Design Update
+Environmental / Green
+Veuve Clicquot

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