SHADOW alarm clock app helps users record and store their subconscious adventures and compare them with others around the world.

When you wake up, chances are that the dreams that filled your mind for the past few hours have slipped away from memory. In fact, 95% of dreams are completely forgotten if not recorded within five minutes of waking up.

While working as a creative consultant for Kanye West and Jay-Z’s Watch The Throne tour, Hunter Lee Soik wasn’t sleeping very well.  If he was lucky, he’d manage four dreamless hours of sleep a night.

“It wasn’t until I took some time off that I started sleeping again,” says Soik. “I’d have these intense, vivid dreams, which I hadn’t felt in a long time and I wanted to store them.”

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