Macala Wright: Five Beautiful Platforms To Visually Articulate Information
A list of apps that are changing the game when it comes to organizing and displaying images, inforgraphics and data viz.
In the past decade, we’ve seen a rapid, societal shift in spatial — or what we now call visual — learning. Advancement in technology, media, platforms and smarter devices have led photographs, hand drawn sketches and illustrations via digital tools to be the way in which we prefer to understand information, as well as to organize our ideas and thought processes.
James Bruner of NYU notes in HP’s The Power of Visual Communication, people remember 10 percent of what they hear, 20 percent of what they read and 80 percent of what they say and do. And in the book, Brain Rules, author John Media notes that memory works by recording the gist of what we experience, not the details; so experts need to organize information around key concepts and big ideas as information is remembered best when it is elaborate, meaningful and contextual.