Coca-Cola Launches High-End Fashion Line

Coca-Cola Launches High-End Fashion Line
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Flea markets provide inspiration for bomber jackets and other soft drink-inspired items.

Ross Brooks
  • 24 october 2013

Coca-Cola has partnered with designer Dr. Romanelli (DRx) to create a new fashion line inspired by pieces of clothing found in flea markets and vintage stores around the world. The 200-piece collection draws on the company’s image from the 60s through to the 90s, resulting in the vintage line called “Coca-Cola by DRx.”

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