L’Oréal Vending Machine Doles Out Beauty Products To Subway Riders
The beauty company's subway installation recommends cosmetics that people can buy on the spot.
Beauty company L’Oréal launched a vending machine installation at the 42nd Street-Bryant Park subway station in New York City.
The Intelligent Color Experience vending machine has screens and a full-length mirror that uses cameras and sensors to suggest L’Oreal products to passersby. The machine presents customers with a digital animation of their silhouette and the colors they’re wearing, and asks if they want cosmetics that “match” or “clash.”