Self-Washing Shirt Ensures That Students Never Have To Do Laundry [Video]

Self-Washing Shirt Ensures That Students Never Have To Do Laundry [Video]
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Tide tries to save mothers across the country from their children's dirty laundry.

Ross Brooks
  • 1 october 2013

The sight of a child returning home from University with a bag full of dirty laundry is a common one for many parents, especially those with kids currently attending university. In an effort to take the strain off parents and encourage students to do their own laundry, Tide has recruited the help of agency Leo Burnett in Poland to create a t-shirt that is able to wash itself.

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