Banksy creates a "screaming truck" that drives around the streets of New York.

The latest piece of work from British street artist Banksy during his month-long New York residency is a delivery truck stuffed with cuddly farmyard animals. Its adorable visage is quickly shattered by an ear-piercing scream that comes from the truck, drawing attention to the animal's distress, and ultimate destination – the slaughterhouse.

Know as the “Sirens of the Lambs,” the vehicle started its journey in the meatpacking district to drive home the point, before moving on the rest of the city. Whether it will make it that far is another question altogether, as many of the Banksy's previous installations have been pounced on by rival street artists, as well as opportunistic locals looking to make some quick money by charging for photos.

READ THIS ARTICLE FOR $15
$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in