Kickstarter Project Asks Marketers To Turn Funding Into Brand Placement [Pics]
Keiichi Matsuda is making a film series on the “city of the future.” His Kickstarter invites brands to place their logos in the upcoming film.
Designer and filmmaker Keichii Matsuda is heading to Medellin, Colombia to create his latest film series, and like many artists these days, he is turning to Kickstarter to fund his project. But unlike other Kickstarter film-makers, Matsuda, is offering product placement in his film, which takes place in an augmented reality world.
Matsuda's series of three films will focus on the future city, as he explains on Kickstarter:
It will be an ambitious new vision of the future; instead of jetpacks, flying cars and robots, think smart cities, super-social media, and ubiquitous augmented reality. It will be a science fiction short for our time; introspective, critical, and beautifully designed.