How Real-Time Analytics Deliver Data-Driven Insights [Future of Retail]
Stores and websites are using continuously updated information dashboards to make retail decisions on the spot, not months later.
Whether you are a store manager, sales associate, marketing director, or even the CEO of your company, access to up-to-minute about your customers, available inventory, pricing and competition is going to help you make smarter decisions. How else would you decide which shirts to stock to meet demand and which accessories to put on special sale?
Operating on yesterday's numbers is just no longer viable in an age of instant information. However, the question remains: how do you collate all the data from sales, marketing, and supply chain (to name a few) and make sense of them in a way that can be understood by people on all levels along the chain of command?