An optical illusion game that blows Super Mario Bros. out of the water.

If you like puzzles and interactive games, then you will absolutely adore Monument Valley. It is the newest iPad game from the designers at ustwo London. Players are responsible for guiding a princess through various monuments, platforms, secret passage ways while avoiding any of the crow people along the way.

The game is a graphic design masterpiece that makes use of 3D detailing. Designer Ken Wong compares this surreal journey with the fantasy world that is depicted in The Lion, The Witch and the Wardrobe. As you can see in the trailer below, the visuals also take inspiration from MC Escher's optical illusions and various Japanese prints.

$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in