3D-Printing Loom Envisions A Wardrobe That Can Be Produced At Home
Electroloom could be helping you spin your own threads sooner than you think.
Could the clothing industry – one that creates an enormous amount of jobs around the world, albeit dangerous and poorly paid ones – one day be brought to the realm of ‘desktop publishing’? A new company called Electroloom, founded only in September by entrepreneur Aaron Rowley, hopes to 3D print ready-to-wear clothes by the end of this year. Ready and willing to help has been Alternative Apparel, the Atlanta-based company known for its comfy organic-cotton casual wear.
Electroloom recently won an Alternative Grant from the company partly, with help from Soma, on the basis of its potential for making clothing manufacture more environmentally friendly. “Something we are compelled by is embodied energy [which is] essentially the amount of energy that was used to take a raw material to a finished good,” Rowley told Co.Design. “So a goal of this project is to reduce the amount of embodied energy in an article of clothing.” By bringing clothing production to the home, Electroloom eliminates the huge amount of carbon expended in the transport of merchandise to its final destination.