Fertility App Now Lets Employers Crowdfund Employees’ Future Babies

Fertility App Now Lets Employers Crowdfund Employees’ Future Babies
Innovation

Corporate Glow First contributions help cover fertility treatment charges.

Serena Chu
  • 21 february 2014

Glow First was introduced as an app that lets women fund their own fertility treatments, but new incentives granted by Glow Enterprise now let corporations absorb the costs instead. No longer requiring employees to set aside $50 every month, this new premium service gives people who are trying to get pregnant access to the funding pool without contributing themselves, an extremely fortunate offering that can help cover the expenses of in-vitro fertilization (IVF) and other costly therapies.

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