Corporate Glow First contributions help cover fertility treatment charges.

Glow First was introduced as an app that lets women fund their own fertility treatments, but new incentives granted by Glow Enterprise now let corporations absorb the costs instead. No longer requiring employees to set aside $50 every month, this new premium service gives people who are trying to get pregnant access to the funding pool without contributing themselves, an extremely fortunate offering that can help cover the expenses of in-vitro fertilization (IVF) and other costly therapies.

According to Mike Huang, CEO of Glow, employees do not need to notify HR that they're trying to get pregnant. To benefit from the system, people simply need to verify their employment, which can be done so by downloading the Glow app and entering either their work email or a photo of a pay stub. Once confirmed, they will have unrestricted access to Glow First.

PSFK’s Premium Subscription provides access to a database of over 100,000 articles featuring new ideas, interviews, analysis and opinion on the latest innovation in brand, customer and retail experience.
Already a subscriber? Log in
(powered by Wallkit)