Why Crowdsourced Hotel Design Will Be The Future Of Business Travel
PSFK in partnership with Prodigy examine the trends driving changes around work, lifestyle and health and their impact on the business traveler.
PSFK has partnered with real-estate crowdfunding company Prodigy Network to crowdsource the designs for their most recent project 17John, an innovative hotel in the heart of New York City's Financial District. This series of articles provides inspiration for readers wishing to be a part of the project and join the crowd in designing the first Cotel.
In our constantly connected world, technology continues to dramatically change the way that we work, travel, network and socialize, and the service industry struggles to define new models which support and anticipate the emerging needs of their customers. Fortunately, the same technology that’s changing consumer expectations has broken down the barriers between businesses and consumers, opening up a two-way dialogue that creates tremendous opportunity for forward-thinking companies who are willing to listen to their audience and build solutions with democratic appeal.