Anti-Smoking Clinic Opens Up Shop Inside Minecraft [Video]

Anti-Smoking Clinic Opens Up Shop Inside Minecraft [Video]
technology

New campaign virtually invades the game that gets more YouTube hits than Justin Bieber.

Lara Piras
  • 5 march 2014

In an attempt to get gamers to quit smoking cigarettes, Swedish organization A Non Smoking Generation have created a “fear clinic” to target the youth directly inside the environment of Minecraft, the viral, open-source and hugely successful game.

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